Told from the perspective of a lighter unknowingly left behind by one crime family and picked up by another, the two families continue to leave the lighter behind and pick it up while we see both sides of their feud from the point of view of the undercover lighter. The poster will feature the star, a Bic lighter in the foreground, flanked on both sides by the stars representing each opposing family. The background will be a composited city skyline, possibly on fire or with dark clouds on the horizon.
I will try to play up all of the Hollywood trappings for big budget action/crime-thrillers and the way they often objectify, commodify and glorify money, sex and violence. "One spark could set this city ablaze," will bet the text at the bottom of the poster.
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